© 2019 by Elioena Carreiro | elioenacarreiro@gmail.com

To design this app my group had to do the UX (user experience) tests to come up with a better UI (user interface) for a bus app that helps people reach the places they want to go. It's hard to know when the buses are going to arrive, know the route to a famous landmark when you have no idea since you're touring the city. Through focus group, card sorting, heuristic evaluation, usability testing, information architecture, and paper prototyping we designed the digital interface of the app. The participants accepted to use their image.

 

This project was published in a renowned National Design Congress for Design Research in Brazil.​ You can see the publication here (in Portuguese)

Skills used:

- Focus Group

- Card Sorting

- Creation of personas

- Rapid Prototyping

- Wireframes

- Information Architecture

- Interface Design